Agenda San Diego 2006

is a forum for the most inspired in the streetwear and action sports industries to unite. Lines speak for themselves and buyers are not intimidated by the usual overwhelming tradeshow experience. From the garage-run lines on the verge of explosion, to the well-established elite, Agenda caters to the needs of buyers and brands that exist on a higher level of design and aesthetic. With a strong emphasis in style, art, music and culture, the Agenda experience is as much a lesson as it a tool.

The Format:


The Agenda Trade Show is an o.pen-environment rack show in which all exhibitors are provided an area, with a garment rack, table and chairs. While most exhibitors purchase 1-2 racks, some larger brands utilize more. Exhibitor cost is determined by amount of racks purchased. Excessive signage and large enclosed booth-type displays are discouraged, ensuring that all exhibitors are given equal opportunity to showcase their lines in an open atmosphere.		As of January 2006, Agenda will take place inside the San Diego Concourse in downtown San Diego. The Concourse is a traditional event center with nostalgia and class. With enough room to grow, but not overwhelmingly large, Agenda is excited to call the San Diego concourse our home.

The layout of the Agenda show encourages a more personal exhibitor/buyer interaction. Buyers feel comfortable walking through and inquiring about lines, without the intimidation of multi-storied booths manned with short-tempered, clipboard-clutching receptionists. Without overwhelming amounts of branding and P.O.P., The lines speak for themselves making Agenda easily navigated and welcoming.		In addition to the trade show element, Agenda hosts exhibits, live performances and art installations to further enhance and convey the creativity that Agenda harbors. Some of the events and attractions have involved Sneaker Pimps shoe exhibit, Mickey Avalon live performance, Vapors Magazine art installation, live painting and art exhibits by David Choe, Buffmonster, Saber, game kiosks by 2K Sports, handmade furniture by Cardboard Robot and much more.

Who Attends Agenda?

From small independent boutiques to large chains and Department stores from all over the world. 70% of Agenda San Diego’s buyers will only attend the San Diego trade shows this season.		Agenda has also hosted a variety of press outlets. Just like the buyers, many trade and consumer publications make Agenda part of their Trade Show travels and look to Agenda and its exhibitors for editorial possibilities.



Agenda Magazine is a Streetwear trade publication created to help retailers, wholesalers and industry insiders navigate today's complex market. Through exploration of fashion, art and culture, Agenda Magazine showcases the creativity that spawns progressive fashion. Agenda Magazine also goes behind the scenes of your favorite brands and stores to bring you the people that make it all happen. In addition to the resources offered in the Agenda Magazine, advertising opportunities are also available. Advertising in Agenda Magazine is an inexpensive way to target your market directly through an attractive and effective publication.		San Diego Application/Contract


Brands that attended Agenda San Diego in the past

10Deep, 3rdBorn, 614, Abstraxx, adidas sports heritage, A-Kurtz, ALL GOOD, Amadeo Decada, Ambission, Ammon, Andrew Hanson's F, Andy Warhol Museum, Anenberg, Anzevino & Florence, Apex Museum, Arkive, Astronaut, Atticus Clothing, Beatrock, Ben Sherman, Blood is the New Black, Blue Marlin, Blue Platypus, Box Fresh, Brown Sound, Buff Monster, Caffeine, CARDBOARD ROBOT, Convoy, CR8TIVE RECREATION, CRYIN TIGER, Custom Industries, Dangerous Breed, DB Clay Inc., De Aar, Deeper Shades of Soul, Dekline, Designateria, Destroy Clothing, Dexter Sinister, Distro-Y, Dragonfly Clothing, Drifter, Dust Factory Inc., Edoc Apparel, Edward Dada, Elwood, English Laundry, Enjoi, Enoch Clothing, Ephraim Clothing, Exact Science, Exodus Clothes, Fender, Fit and U Know It, Five Star Vintage, FiveFour, Flopstar Clothing, Fourstar Clothing Co., Fourth World Clothing, FreeGums, Freshjive, Fuct, Fyasko, Generic Youth, Gimme, Globitron Fan Club, Gonz, Goodie Two Sleeves, Goodtimes Clothing, Goorin Brothers, GREED, Green Label Organic, GRN Apple Tree, Hadyn Apparel, Hello Minor, Howe, Hussey JR, I Love It, Illightenment, Imaginary Foundation, I-Manifest, In Denim We Trust, Initium Optical, Innes Clothing, Iron Fist, itsus,		Jacob's Well Clothing, Jeepney, Junk Food, Kill City, Kopius, Lady Leisure, LAR Clothing, Level 27 Clothing,Listen, LIVE Clothing, Live Jo., Livity, Loop Design, Loose-Leaf, Los Angeles Rhymes, LOW, Luxury Leisure, Macbeth , Mada, Maikai Collection, Makool, Mama, Mighty Fine, Minx, Monarchy, Monsieur T., NACU, NameValue, Nick & Mo, Nike SB, OBEY Clothing, OK47, Op Classics, Orange Vinal, Original Penguin footwear, Original Penguin, Outdoor Terrier, PF-Flyers, Play Group by Falyn, Pony, PunkRose, Red Button 7 , Reebok “Limited”, Retro Rags, RIV, Roar Clothing, Robedom, Rockett Clothing Co., Rock'N Clothing, RVCA, RZST, Sameunderneath, Scifen, Shalom , Shmack Clothing, Skate Mafia, Soft Service, Soul Rebel, Sound Girl, Sovereign Enclave, Steve Vintage, Strand Mfg., StrangeCo., Stussy, Subscript, Sweet Soul Designs, Syndrome, T.U.K, Tank Farm, Tavik Industries, Temple Effectives, The 7th Letter, The Amerikan Project, The Gimme Project, The Originators, The Yummies, To Die For, Tokidoki, Topo Ranch, Torsion, Triple Five Soul, Trucatriche, Ubiquity, UN1F "UR NOT 1N FASHION", UNIFIED , Unity One Dove Nation, Unsponsored, Upper Playground, UpperCut, Vision Street Wear, WE, Western Edition SF, Xlarge, XVALA, Z-Boy, Z-Brand........